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First you must consider your target audience prior to selecting a reward and recognition process. |
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“web based campaigns harnessing the power of technology can drive high levels of engagement”
“first you must gauge and understand your target audience mix”
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In most cases there will be an aspirational audience and a consumption audience within your target mix, essentially those that cannot afford the reward and those that can in normal day life. |
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Rewards can be high value low frequency and also low value high frequency. Recognition can also be applied without reward and be as motivating as those with. A boss or line manager's appreciation is extremely motivating and rewarding ensuring staff are engaged with the business and brand. |
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| By understanding your target audience you will be able to appropriately select rewards and value. |
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| Click on our services from the menu to find out more. |
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